PR pirates: how to blip the radar screen
Stranded on the tarmac in Orlando this aft, I finally had time to read through some articles I'd been storing on my trusty laptop. Seems to me this item from Poets & Writers was sent to me by a fellow working girl after a conversation about how midlist authors can catch some of the free PR that flows so freely to our industry betters.
In "Literary Journalists: How to Get on Their Radar", Jen A. Miller writes:
Those authors savvy about acting as their own publicists also probably know, as any good (and not-so-good) publicist does, that freelance writers are invaluable contacts. Of the 320,000 editors and writers working in the United States, the U.S. Department of Labor estimates that one-third are independently employed. That's more than 100,000 of us freelancers out there, searching for the next great story...The author-freelancer connection can be fruitful for both parties. So how can literary writers align themselves with freelancers? Not all freelancers are the same, of course, but knowing who we are, what we do, what we're looking for, and when, can help you on your way to forging that connection.
Miller goes on to give some great advice about where freelancers can be found and how to approach them. Click here to read the article in its entirety.